#design - design event

Creative DirectionUI/UXWeb Design

Sadly in Brazil, design it's really devalued and our ideia was create an event to explain the dierence that design makes in society and encourage students to join the profession, these people who may have talent and criativity but are not encouraged either by their parents or by thinking that design it’s not a carrer to be followed and grown. We had to create the whole concept, visual identity and advertising of the event. We use four colors, each to represent the four design courses at our university, graphic, digital, product and fashion design. On logo we use colors and shapes to draw attention of the young people, we use a 3D shape and many colors to show something more dynamic, modern and current, because our event presents the design as a modern and essential profession, we use tablets and virtual presentations with design examples, what difference the design makes, a live chat with designers talking about business, areas of expertise, labor market, freelance, profits and salary. We provide a Wacom Cintiq 24hd for experimentation and also a exposition with great jobs of each area. The whole event it's very dynamic and interactive, with no boring lectures of one person rambling and talking nonstop.

Academic work of an event of design for designers or future designers.
 
Concept
 
EN
Sadly in Brazil, design it's really devalued and our ideia was create an event to explain the dierence that design makes in society and encourage students to join the profession, these people who may have talent and criativity but are not encouraged either by their parents or by thinking that design it’s not a carrer to be followed and grown. We had to create the whole concept, visual identity and advertising of the event. We use four colors, each to represent the four design courses at our university, graphic, digital, product and fashion design.
 
PT
Infelizmente no Brasil o design é muito desvalorizado e nossa ideia foi criar um evento para explicar a diferença que o design faz na sociedade e encorajar estudantes a entrar na profissão, estudantes que talvez tenham talento e criatividade mas não são apoiados nem encorajadas seja pelos pais ou por pensar que o design não é uma carreira para se seguir e crescer. Nós criamos todo o conceito, logotipo e material publicitário do evento. Usamos 4 cores, cada uma para representar uma área do design em nossa universidade (PUCPR), design gráfico, digital, produto e moda.
 
Logo
 
EN
On logo we use colors and shapes to draw attention of the young people, we use a 3D shape and many colors to show something more dynamic, modern and current, because our event presents the design as a modern and essential profession, we use tablets and virtual presentations with design examples, what difference the design makes, a live chat with designers talking about business, areas of expertise, labor market, freelance, profits and salary. We provide a Wacom Cintiq 24hd for experimentation and also a exposition with great jobs of each area. The whole event it's very dynamic and interactive, with no boring lectures of one person rambling and talking nonstop.
 
 
PT
Na logo utilizamos cores e formas para chamar a atenção dos jovens, usamos uma forma 3D e muitas cores para mostrar algo mais dinâmico e atual, pois nosso evento apresenta o design como uma profissão moderna e essencial, usamos tablets e apresentações virtuais com exemplos de design, que diferença ele faz, um bate-pap com designers falando sobre negócios, área de atuação, mercado de trabalho, freelance, lucros e salário. Fornecemos uma Wacom Cintiq 24hd para experimentação a também uma exposição de grandes trabalhos de cada área do design. Todo o evento é bem dinâmico e interativo, sem aquelas palestras chatas onde uma pessoa fica lá falando sem parar e todo mundo quase dormindo.
 
 
 
 
 
Website
 
Check out  LIVE HERE
 
Graphic Design Poster

 
 
 
Digital Design Poster
 
Product Design Poster
 
 
Fashion Design Poster
 
 
Organizers and volunteers shirts. One shirt color for each design area, the black it's for general organizers of the fair.
Facebook Page
 
 
Sketchbook (Gift) and iPad with slide about the event.
 
 
Mug (Gift)
 
 
Wacom Cintiq 24hd for experimentation, drawings and digital painting.
 
 
Button (Gift)
 
 
Event Sign

You may also like

Discovery Channel | 28 Years
2013
SporTv App
2016
Sinapse Magazine
2013
BKBX Photography Website
2013
Serendipity - Motion Graphics
2015
Romã (Pomegranate)
2015
Indexhibit Website
2015
around the world - KIBON
2015
Back to Top